Business

Creating a niche in the world of surfing and building an empire out of it, or even just staying true to your beliefs, is a pretty amazing feat. Here, we collect some of the most inspirational business people and find out how they did it.

Business Environment Featured Gear Ideas Inspiration Surf Shops Wetsuit Tech

Sustainability And Innovation Key Drivers At Seventhwave Wetsuits

Derek Morrison
Lying on a table in Seventhwave’s Ferrymead factory in Christchurch is a fluffy orange wetsuit that doesn’t look anything like the wetsuit manufacturer’s flagship Yamamoto suits. Sarah smiles, she lifts the wetsuit up and explains the prototype to me. “I haven’t surfed in this one yet,” she admits with a......
Boards Business Featured Gear Inspiration Surf Shops The Shaper's Bay

A Daily Practice: The Philosophy Driving Sadhana Surfboards

Derek Morrison
I knew it was Jay standing there in the parking lot. It wasn’t because he wore the hair of a rocker, or that he stood in dusty jeans with a plain, unbranded mushroom-coloured jersey. It was the fine gradient of foam dust on his fingers that gave him away. Since......
Business Surf Athletes

Watch: Piha Pro Unveiled With Paige Hareb And Ricardo Christie

Derek Morrison
Kiwi pro surfers Paige Hareb and Ricardo Christie discuss what it means for surfing in New Zealand following the announcement of the Piha Pro today. The World Surf League today confirmed the Piha Pro QS10,000 will take place in March 2020, 2021 and 2022. The Piha Pro will be part......
Business New Zealand Surf Athletes

Momentum Builds For 2020 Piha Pro QS10,000

Derek Morrison
Details have been revealed about a bid for Auckland to host a World Qualifying Series 10,000-rated event at Piha in March 2020: the Piha Pro. But it is not a done deal … just yet. A document leaked to the NZ Herald today suggests the event will be a QS10,000......
Business Environment Ideas Inspiration

Luxury Oceanwear Range Driven To Clean Up Oceans With Kiwi At The Helm

Derek Morrison
They say this is the era of the fierce female. If that’s true then Janaya Wilkins, with her new sustainable oceanwear range, nails it. Born in New Zealand, designed in London and made in Italy, SLO active has a global purpose: to clean up and protect our oceans. Wilkins grew......
Australia Business Travel

Surf Lakes Reveal “5 Wave” Technology In Queensland Mountains

Derek Morrison
Think Queensland is all about the Gold Coast’s right-hand points and punchy beaches firing to life? Well if Surf Lakes International has its way then your next surf trip there may just include a trip to the Queensland mountains to surf the recently prototype tested 5 Waves technology. Good enough......

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